There’s one question I love asking my tribe so I can continue offering up the best services and support: what’s keeping you up at night?
Understanding the needs and desires of your market is CRUCIAL.
When you have a distinct KNOWING of who you serve and why you serve them, you can continuously be a leader your tribe loves working with. You’ll always be in business and that’s a good thing!
There are 5 things to look for in your market research:
- END RESULTS your market wants (what are they REALLY buying?)
- PAIN POINTS of your market (what keeps them up at night?)
- DESIRES of your market (what are they hungry for?)
- COMPETITION (who else is doing what you’re doing? How are they doing it?)
- IDEAL CLIENT profile (who do you really want to be selling to … and why?)
On this episode of Get Gutsy, I share tips and insights to conducting mission-critical research into the minds and hearts of your people. You’ll also hear what you can do with this data that will separate you from the noisy pack, making you a standout leader in your industry.
Excited to hear what you think of this one. Hit me up in my FB group (join at http://GutsyGalaxy.com) or on Instagram – @jennyfenig – and tell me!
Enjoy!
Links You’ll Love:
- Survey Monkey
- “On the Night You Were Born” by Nancy Tillman
- Jenny’s free Facebook group for spiritual business leaders
Enjoy!
xoxo
Jenny
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